For this first day, you will dive deep into conceptual thinking. Nothing to worry about! Design thinking is much more about experiencing than learning. You would agree that martial arts cannot solely be learned in books, the same goes for Design Thinking. You must experience the success and failure to sharpen your skills all over. We want to give you the feeling that you created something from the first day. From this first experience, we analyze. What was the process and how we can make it better next time?
Everyone can be creative and imaginative. However, innovation requires processes and tools you have to learn and apply. We go back to what we did on DAY 1 and structure our approach using persona, visual mapping, mood boards, etc. By this time, you would have met with success and failure. You now understand that a potential business is shaping up. But, how do you sense that you are going into the right direction?
We started with a simple idea, the idea became a prototype. There is quite a few relevant information showing this business prototype as a real potential. As we share our design with stakeholders, new ideas are flowing. What if you modify your business model? Re-position your target? Reconsider the purpose of your business? Design Thinking is a relentless questioning approach, keeping in mind that we have an objective to reach with milestones.
By now your business prototype would probably look quite different from the initial concept. You’ve turned challenges into opportunities. You have grown your mind and the mind of your community. You’ve gained the buy-in of your stakeholders. You’ve succeeded! You are now ready to take up a new challenge and start over the Design Thinking process in a much informed way.